Anytime Fitness Salisbury reached out to get a video of their newly renovated gym to attract new members. To achieve this, I shot the entire video handheld, using the camera to move with the energy of the workouts and follow the movements of the gym-goers. I then paired this with fast-paced editing and clever transitions to keep the energy high and the audience engaged. The final video is a dynamic and grounded look at the new space, designed to get new members through the doors.

Filmed at Anytime Fitness in Salisbury, QLD.